International Media and Development
With over 20 years experience conducting international media research projects we are well placed to help you understand your audience. We manage audience measurement, programme development, evaluation and field training in South Asia, Africa and Eastern Europe.
We manage media measurement surveys in many countries for some of the world's leading international broadcasters including Voice of America, BBC and Radio Free Europe. We design questionnaires, samples, segment audiences, conduct and oversee fieldwork training, and provide detailed reports and client debriefs.
Hope-Stone Research conducts qualitative research for radio and TV programming aimed at audiences in developing countrires; from the integration of former child soliders in Burundi to human rights in Bangladesh and political dialogue talk shows for Pakistan Hope-Stone Research enables broadcasters to understand how new and existing programmes impact on their audiences around the globe.
Using a variety of techniques, from ethnograpy to national surveys we work to create understanding of how communications strategies can and do work in international environments; family planning, urban air quality, vaccination programmes, conflict journalism training, use of mobile phones and social media and mobile banking are some of the topics covered in recent years from Ethiopia to Pakistan, Uganda to Nigeria and India.